Articles tagged ‘usability’
Many designers and digital marketers are giving user experience more and more emphasis as the number of people interacting in the digital world grows. User experience can be a defining factor in whether or not a product fails or succeeds. Most of the time, users and even experts confuse UX with usability when in fact… continue reading
Measuring the success of your optimisation efforts is essential to keep improving progressively. But how do you measure your efforts of optimising the usability? With the help of the System Usability Scale (SUS). In this post I would like to share my personal experience. As you might know, I work as a UX Designer for… continue reading
You just finished designing your latest web project. You did your research, designed it with your client’s audience in mind, and now it’s ready to be launched. Or is it? Many designers fail to follow through with one of the most important elements of successful web design — user testing. It sounds daunting… and expensive.… continue reading
You’re moderating a usability session and things aren’t going as well as you’d like. Maybe the participant doesn’t seem to have the qualifications that you need, or the participant seems anxious despite your best efforts to alleviate his nervousness. What should you do? Talking to users is usually the favorite part of our job as… continue reading
